This is number five in the series on Loves. It is actually entitled Four. (Really.) If you understand the play on words with the copy title “Fore”, well then, you “get” Art and Artists. That is a good thing. We like it when people get us. It is why artists do what they do. ART is our love.
Robb Havassy just left, after a 30 hour visit. When he had arrived, I was working through a series of images where I had been subtly taken by surprise at how the ocean had sculpted rather unique looking gems my Canon 5DM2 had managed to catch, while I happily and possibly very quickly, was ducking in to, or out of, a waterbash.¬† (reads: having fun)
Robb fronts a huge collective of people who have several things in common. The principle of which, is that they are artists, who comprise the cultural tableau that is Surf Culture. One of the interesting things to me about Robb is his surfboard collection. I have taken to calling them bastard children. 350 surfboard sculptures produced by a Corporation, to sit in mall clothing stores across the US.
The children are copies of a surfboard Robb had left at the home of a well know photographer and friend of his. As circumstances would have it, the board was left by Robb as a sort of gift to the photographer (along with a painting) and had been used in a shoot. Then later, copied “to a T”, and placed in stores to help brand and authenticate a company whose modus was “borrowing” from surfing to brand themselves, because in fact, contrary to surf theme inspired companies, this one was completely disconnected from surfing. They were a clothing company. They do not surf nor contribute to the culture. They take. That is their History. Robb’s experience was simply one of many examples the the Company’s branding modus.
Here is the funny part. On top of coming to Ventura to hang with designer Donna Von Hoesslin and I (creative sparks fly), work on Surf Story Volume 2 (which should publish late 2011), Robb was in town to pick up the first surfboard he had ever shaped, which was produced at the shop of Dennis Ryder.¬† (If you do not know about Dennis, you really should. Not only is he a historic figure in Ventura Surf Culture, but is a pioneer in surfboard design development.) But Robb was also getting another shaping lesson from me, and doing board# 2.
What got me excited, is that he brought two of the bastards up with him! I had never seen them. You see, Robb got those 350 surfboards back AND a small settlement in a suit against that apparel company. This was the catalyst for our meeting awhile back.
It had been the proverbial young David, taking on a sage old Goliath. Robb had used the proceeds to fund Surfstory Vol 1, his statement on the authenticity of Art and Culture. That is a done deal. But 350 bastard children remain in a storage unit in OC.
Robb, Donna and I, and now some of the leadership in Project Kaisei, have been brainstorming concepts whereby we may utilize the bastards,¬† which could really now be construed as cultural effluent, with faux fin boxes and foam gouges where the company logo was removed, and place some value back into the world with his collection of plastic trash.
This resonates with me because I have built close to 40,000 real surfboards. That translates to 40,000 people who developed a relationship with the ocean on something my hands and heart helped conceive. These mall store boards? Though replicas of Robb’s board, they were merely store fixtures, some even with leash plugs built into odd places, to be used for tie down points as the boards sat in malls, silent icons to materialism and faux lifestyle, whispering sweet lies to all who admired what they thought that the bastards stood for. The irony of this hit me instantly when first I heard about Robb. Surfboards are symbolic of people- surfers. They are meant to be magic carpet vehicles¬† to adventure in a watery wonderland.
We became fast friends of course. All of us.
But that is Art, and why Art, is one of my many loves.
Seth Godin has this to say about Art, Artists and Artistry. Simple brilliance. His Art inspires me.
Richard Lang is one of the many bright lights, who as an artist, is collaborating with us on Project Kaisei, plastics awareness, and changing the world through Art. Here is a fantastic video which illustrates how he and his wife Judith do that.
Art is for everybody and can be produced by anyone. Here is a great example of that.
The imagery below in the gallery is a small sample of a collection of refuse. I say trash, because I had overlooked these images in first edit of the collection I just built here in Ventura, California, in what may be a historic benchmark for the ocean this Jan-February, 2011.
I did not frame or intend to build these. They just happened as a result of an accord between perfect meteorological conditions, pristine ocean, and me swimming 57 times with my camera in 34 days. Spawn of my world.
Click on any of the images to toggle through as a slide show.¬† Foreward!
Tags: Art, Art History, authenticity, Betty B, branding, Canon 5D Mark2, conservation, Dennis Ryder, Donna Von Hoesslin, Environmental awareness, MOMA SF, North Pacific Gyre, ocean art, One Plastic Beach, Plastic garbage patch, Plastics, Project Kaisei, Richard Lang, Robb Havassy, Seth Godin, Surf Art, surf culture, Surf Story, Surf Story Vol 2, surfboard building, surfboards, sustainable change, The Betty Blog, ventura, ventura artists, Ventura Surf Culture, waves, where is Matt?, working artists